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30/05/2020 - 10:20

Hue Festival 2020: Big highlight for tourism stimulus

Chairman of the Provincial People's Committee, Head of the Organizing Board (OB) of Hue Festival 2020 Phan Ngoc Tho affirmed that Hue Festival 2020 will be held in late August and early September 2020. This will be a big event to stimulate demand and contribute to Hue recovery in tourism under the impact of COVID-19.

The provincial forces will be mobilized to the full to organize Hue Festival 2020

The “top” event for tourism stimulus

These days, many tourism businesses wonder whether Hue Festival 2020 will take place as expected in late August, early September 2020, or will continue to be postponed again while COVID-19 pandemic stays complicated worldwide.

According to the tourism businesses, the reason for the query is that the businesses want to know the certainty of the organization of Hue Festival 2020 to plan to organize and form tours right from this moment.

From now till late August, there are only about 3 months left; this is an important time to promote the festival among tourists. There is a need to take the initiative because the end of August is seen as a "golden time" to stimulate tourism demand in Hue after the pandemic, especially among domestic tourists, and  because this is also the time forecast to have many tourists.

Chairman of the Provincial People's Committee, Head of the OB of Hue Festival 2020 Phan Ngoc Tho said that Hue Festival 2020 will be held as scheduled, from August 28 to September 2, 2020, on the occasion of the National Day holiday. In addition to the important task of serving as a bridge for cultural exchange, conservation and promotion of cultural values, heritage..., in the coming time, the festival will play an especially important role of a “top” event to stimulate tourism demand in the province under the impact of the recent pandemic.

In the analysis of the tourism sector, it is now important to stimulate the tourism demand again among tourists because the psychology afraid of traveling remains prevalent. It is vital to re-create excitement for Hue tourism.

First of all, it is necessary to stimulate intra-provincial tourists, which is seen as “bait" to attract more zonal and national tourists. The time to organize Hue Festival is defined as the most important highlight to implement this plan.

The Provincial People's Council has just passed the resolution on the stimulus policy to restore and develop the tourism industry affected by the COVID-19 pandemic. In addition to Hue Festival 2020, Hue will also focus on organizing the quality festivals and events. Along with the combination of big stimulus packages, the super-promotional tours and routes of the tourism sector promise to help Hue attract tourists during the festival.

Hue Festival 2020 will be held in late August, early September 2020

A change to fit

From the current epidemic situation, a new scenario for organizing Hue Festival 2020 is a must. Instead of the presence of many international art troupes and the appreciation of a large number of international tourists, now there is the participation of only art troupes in the province and the country. The main audience the festival targets will also be domestic tourists

Chairman of the Provincial People's Committee Phan Ngoc Tho affirmed that in the current situation, there will certainly be many organizational changes to fit. First of all, the scale will decrease because the art troupes and international tourists will not be able to participate in. The participating forces will be domestic art troupes, and the provincial forces especially will be made the most of. Besides, depending on the funding for the festival and the participation of the art troupes, there will be an appropriate calculation for the festival.

The representative of the OB of Hue Festival 2020 said that there are still 6 art troupes from 6 countries that registered for performance. It can be seen that many countries are eager to join in the performance, but at present, it is not possible to confirm the quantity of these countries because this depends on the world pandemic and the “open-door" policy of Vietnam.

Another big change is the organizational form. In the past, there were many stage shows. However, now the community character is focused on. For the experience programs, tourists can join in as the subject.

An important requirement is organizing the festival associated with ensuring the safety conditions for pandemic prevention. It is forecast that at the time of organization, Vietnam has brought the pandemic control, but the world pandemic remains complicated. Therefore, it is necessary to enforce the regulations the most strictly to ensure safety at the time of organization.

According to the OB of Festival Hue 2020, a major obstacle to the festival is the funding for organization. The provincial budget is being prioritized for economic recovery, social security policies for the people…However, the OB will strive to call for the socialization resources to organize the festival as successfully as possible.

Story and photos: QUANG SANG