Accordingly, the logo by Mr. Nguyen Thien Duc and the slogan of "Hue - ancient capital, new experience" by Mr. Nguyen Phu Duc are used as the brand identity of Hue tourism.

The Provincial People's Committee assigns the Tourism Department in collaboration with the Department of Science and Technology to work with the authors of the logo and slogan to agree on the ownership; and develop regulations on management and registration of certification mark, ensuring the rules.

Earlier, after four months of launching the contest of making advertising films, creating logos and slogans for Thua Thien Hue tourism (from August 1 to November 30, 2017), the Organizing Committee had received 193 works in three categories. After two rounds of preliminary and final, they chose the logo and slogan to submit to the Provincial People's Committee for using in the identification of Hue tourism’s brand name.

By Duc Quang

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