“Materials” for Phuoc Tich ancient villages’ tourism product development sought

Strong growth in the number of international visitors, as well as recognition from the press and the world’s leading prestigious tourism organizations, open up opportunities for Hue to put a spotlight on its tourism. It is expected that there will be bright colors on the big picture of Hue tourism in 2024 and the following years.

On the evening of April 19, at Hai Ba Trung pedestrian street (Hue City), the Provincial Department of Tourism organized the "Hue - Welcome Summer 2024" event. This event is part of the series of activities within Hue Festival 2024, with the aims to create a joyful and exciting atmosphere to welcome an attractive summer tourism season, as well as creating a media effect to attract visitors to Thua Thien Hue Province.

Phuoc Tich ancient village is surrounded by the O Lau river in Phong Hoa Commune, (Phong Dien District), which is 40km north of Hue City. The village was founded in 1470, during the reign of Le Thanh Tong. With its poetic scenery, valuable architecture of ruong houses and garden houses, and unique cultural institutions, etc., the village was recognized as a national relic in 2009. Currently, the functional agencies are preparing a dossier to propose the village to be recognized as a special national relic.

Culinary tourism has become incredibly trendy around the world. Although Hue is proud of its rich and diverse cuisine, there is still much work to be done in order to turn it into a competitive advantage to attract tourists.

On the morning of March 21st, Standing Vice Chairman of the Provincial People's Committee Nguyen Thanh Binh had courtesy meeting with a delegation from the Foreign Affairs Department of Nara prefecture – Japan, headed by Mr. Hitomi Tatsuya, Director of the Foreign Affairs Department of Nara prefecture.