When enterprises have to innovate to "survive" in a volatile business environment, accompanying activities to support enterprises also make adjustments to suit their needs and development trends more and more, which helps businesses have more confidence in their business journey.

Within the context of deepening economic integration and fierce competition, Thua Thien Hue has always actively grasped the current trends to improve the business investment environment and attract more investors. This is shared by Mr. Phan Quoc Son, Deputy Director of the Department of Planning and Investment (DPI).

Growing orchids is no longer a hobby for the elderly and retirees, it is also chosen by young people of all ages and occupations. Grasping that trend, a number of establishments and businesses have turned to invest in this field, such as Tien Phong Forestry one number state limited company. In addition to the task of protecting and developing forest, planting medicinal plants, ornamental and plants annually..., the company has recently nursed orchids to sell to the market to meet the needs of flower lovers and limit the exploitation of natural forest orchids.

"Greenifying" the textile and garment industry is a global trend that businesses are forced to implement to achieve sustainable development goals and increase exports to major markets.