When visiting A Nam village in Hong Van commune, A Luoi district, tourists will have the chance to admire the only longhouse built with the traditional style of the Pa Co people. In 2014, the longhouse was constructed thanks to the advocacy of weaving artisan Quynh Quyen, a villager of A Nam, and it has since become a symbol of solidarity among the villagers.

With advantages in scenery, cultural heritage, and the ancient, tranquil beauty of temples, palaces, relics, and architecture, Hue is becoming a destination of choice for filmmakers. This also presents an opportunity for cinema to expand Hue's tourism reach.

Hue people have a little joy in gathering family members, and relatives on weekends; this demonstrates the cultural beauty imbued with love. An Truyen village (Phu An commune, Phu Vang district, Thua Thien Hue) is close to the city center but it still preserves the quality of a peaceful village. The fresh air of Tam Giang lagoon is a suitable choice for a sunny day.

Throughout the S-shaped strip of the land of Vietnam, Ao dai can be found in every region. Specifically, in Hue, Ao dai has become a part of the cultural identity and unique beauty of the people here. An important milestone in Hue Ao dai costume was in 1744, after Lord Nguyen Phuc Khoat ascended the throne in Phu Xuan, he promulgated many policies and mentioned the modification of costumes. Thereafter, during the Nguyen Dynasty, the court issued an order, creating an opportunity for Hue women in particular and Vietnamese women in general to wear Ao dai regularly. Accordingly, the tradition of wearing Ao dai gradually entered the daily life of people.

Grown for its beauty and fruits, persimmon is a high-rise tree in Hue gardens. Despite not having high economic value, ancient persimmon trees carry spiritual and cultural value and are closely linked to the lives of many traditional families in the Huong Ngu region.

The Miss Grand International 2023 beauty pageant have gone half-way and many places, landscapes and cultural features of Vietnam have also been promoted by the representatives of over 70 countries around the world.

Ao Dai, no matter how beautiful and culturally significant it is, must also incorporate fashion elements and be adapted to fit the modern era in order to remain relevant. How can we attract the attention of the young generation to the traditional Ao Dai, so they will wear it proudly and honor its beauty and cultural heritage? This is not a task that can be achieved overnight.

On the occasion of the 30th anniversary of Hue Monuments Complex and 20 years of Hue royal court music being honored by UNESCO as a world cultural heritage, Hue Monuments Conservation Center in collaboration with the University of Fine Arts - Hue University organizes the exhibition "Hue royal performance through fine art" (taking place from June 16 to 26) to honor the beauty of intangible heritage.

In the early days of the Lunar New Year of the Cat 2023, along with many traditional customs preserved and implemented by Quang Dien district, the custom of seeking and giving calligraphy is also the occasion to celebrate the beginning of new-year writing. This meaningful cultural beauty remains and is being preserved and handed down, showing the tradition of respecting studiousness and knowledge for many generations of the Vietnamese people.

Recently, the movement of “reviving” the national costume has strongly developed. A variety of costumes originating from Hue such as five-panel Ao dai, Ao tac, and Ao dai Nhat Binh are well liked and worn by many people with pride.