Since its reorganization in 1994, Hue University has become one of the leading centers for training high-quality human resources in Central Vietnam and the country as a whole. It represents the essence of Hue culture, serving as a cradle for nurturing intelligence and talent.

On the afternoon of October 28th, Hue Tourism College, in collaboration with Cholimex Foods, held the fifth season of the “Search for Hue Culinary Ambassadors” competition, themed “Hue cuisine - Convergence of essence,” for the year 2024.

“Vang son ky my – the essence of Vietnamese craftsmanship” is something that photographer Nguyen Phong is particularly passionate about as he introduced to Thua Thien Hue Weekly a series of photos showcasing “the golden hands” of artisans perfecting the process of applying gold leaf and lacquer to the columns of Thai Hoa Palace.

At this place, visitors can also admire and purchase recreated royal products, intricate handmade items that showcase the beauty of folk art, or distinctive flavors of the former imperial capital.

Participating in the International Art Festival Week Hue 2024, the Zhejiang Wu Opera Research Center of China will stage and perform some outstanding excerpts showcasing the charm and quintessence of Zhejiang Opera and traditional Chinese opera.

Ms. Hoang Thi Khanh, 81 years old, selling betel nut at Dong Ba market, said that before 1975, small traders all wore ao dai, and Dong Ba was like a miniature Hue, a place preserving the essence of Hue's cultural heritage. Sometimes visitors from far away come to Hue, to Dong Ba market, just to hear the very authentic Hue dialect of the old and young ladies.

After two previous festivals in 2018 (themed "The Legend of a Flower") and 2022 (themed "Lotus - Essence of Heaven and Earth"), the Hue Lotus Festival 2023 with the theme "Lotus Beautifies Hue" will be held at Tinh Tam Lake for three days, from June 23rd to June 25th.

Following the success of previous 8 events from 2005 up to now and implementing the project of the Four-Season Festival, Hue city People’s Committee continues to organize the 9th Hue Traditional Craft Festival 2023 with the theme “Essence of Vietnamese Craft” from April 28 to May 5, 2023.

Inspired by folk paintings, royal fine art motifs, and paintings, the designer Viet Bao himself printed and dyed the fabric to design many Ao Dai models bearing Hue's own cultural identity.