Gia Hoi Old Quarter is located between the Perfume river and the Dong Ba river, running from Dong Ba Market down to Bao Vinh.

While Hue Imperial City and the mausoleums of the Nguyen emperors are remnants of a far-off dynasty, the old quarters of Bao Vinh and Gia Hoi are the unfaded imprints of inhabitants’ life of the ancient capital.

People are getting impatient because the heritage is gradually fading. To them Gia Hoi is a "gold mine" of Hue in terms of tourism.

Just a stone’s throw from the Citadel, the Gia Hoi old quarter used to be one of the busiest areas of Hue ancient capital in early 19th century. This invaluable heritage is being ruined day by day with time while how to conserve and promote it is still a big question.

Gia Hoi - Dinh market ancient urban area is a unique heritage, bearing elements of the cultural structure of an ancient urban area. It is existing in a constantly changing residential community. Due to both the pressure of modern urbanization and the lack of appropriate conservation and development planning, this area has gradually been deformed. This leads to the destruction of the historical and cultural architectural space of this area, and the cultural tourism resources are being wasted.