The special ao dai designs were inspired by posters of the films competing in the 22nd Vietnam Film Festival. Photo: Nhat Linh

The 22nd Vietnam Film Festival in 2021 is a national art and cultural event that has just been successfully held in Hue, contributing to honoring Hue culture and ao dai, promoting the brand identity of "Hue - The capital of Ao Dai Vietnam”.

Starting with the solemn flag raising ceremony at Song Huong Theater with two artists wearing traditional Ao Dai, the program went on with Ao Dai Hue in the opening ceremony, the press conference, the closing ceremony & awarding night of the Vietnam Film Festival, showcasing images of participants, judges, directors, and actors wearing Ao Dai.

Ao Dai Hue also accompanies delegates, and famous artists and actors in many side activities, such as the program to explore the film sets in Hue and learn the imprints of the Nguyen Dynasty and Hue culture, participate in tours and experiencing activities, and explore historical and cultural relics... The beautiful images and memories of the days in Hue will be engraved in our friends’ heart for long.

By Minh Hien