Selling on e-commerce platform will help establishments and businesses in Hue city easily consume their products and increase the competitiveness.

Hue city is one of the localities owning many OCOP products that meet the 3-star criteria and being listed on the e-commerce platform. However, because the production facilities have not yet grasped the information to promote and speed up trade promotion to introduce products, have not yet reached customers through online sales channels and Facebook, etc... so many products have not been far-reaching.

The training course focuses on specialized topics on selling on the e-commerce platform, such as understanding Digital marketing; Online customers and sales closing techniques; SEO optimization, writing Facebook content; techniques to reach target customers on google and Facebook... Joining the training course, the establishments also grasp more useful information and skills such as market analysis methods to evaluate competitors; building Top products on Shopee; increase conversion rate and order value…

Taking place from October 7-15, the training course is instructed by Nguyen Dinh Nam, M.A., an expert in implementing Digital marketing, Sales and building business operating systems; and Mr. Tran Lam, an expert on e-commerce platform, CEO of July House, cum Ambassador of Lazada.

By Thanh Huong