The first tourists arriving in Hue stepped off at Phu Bai International Airport with radiant smiles with the welcoming gestures from the local tourism industry, signaling positive signs for the smoke-free industry in the ancient capital.

Reaching Hue to perform for the first time on the occasion of the Hue Traditional Craft Festival 2023, the Belgian Namur stilt art troupe received enthusiastic cheer and welcome from tourists and locals. On every route the stilt troupe passed, at the intersection where the stilt troupe stopped, the stream of crowded people admired the talented performances both thrilling and humorous by the artists

According to the Department of Tourism, in the first 3 months of 2023 (Quarter 1), the estimated number of international tourists visiting Hue is over 255 thousand, a 55-fold increase compared to the same period last year.

From the morning of the first day of Tet, a lot of people and tourists have come to Thuy Xuan incense village (Thuy Xuan ward, Hue city), wearing antique clothes to shoot and save memorable photos.

On January 16, Silver Spirit cruise ship docked at Chan May port for the first time in 2023, bringing nearly 200 tourists to visit and experience tourism in Hue Ancient Capital.

On the morning of January 1, 2023, the Department of Tourism collaborated with the Central Airport Authority, Phu Bai International Airport and Vietnam Airlines - Hue branch to welcome the first tourists coming to Thua Thien Hue by air in 2023.

This is the first time Hue City People's Committee organized a contest to promote the beautiful images of Ru Cha mangrove forest and Con Te islet to domestic and international tourists.

According to the statistics of Hue Monuments Conservation Centre, the number of tourists visiting Hue monuments in the first half of this year has increased sharply after the COVID-19 pandemic.

According to the Department of Tourism, the total number of tourists to Hue in the first half of 2022 reached more than 771 thousand people, an increase of more than 34% compared to the same period last year.

It is forecasted that the end of 2022 would be the earliest possible time for regular European and North American tourists to return to the country; however, Hue has welcomed its first groups of visitors just recently.