With the theme "Ancient Capital - New Experiences," the Provincial Travel Association has organized several fam trips for travel companies across the country to survey tour routes and attractions, integrating them into tour programs for promotion to tourists

On the evening of October 5th, the Young Entrepreneurs Association of Thua Thien Hue Province organized the “Entrepreneur Gala Dinner,” attracting the participation of nearly 100 businesses from across the province.

Thua Thien Hue, along with Da Nang and Quang Nam, are strengthening cooperation to boost tourism between Vietnam and Australia, particularly by connecting the Australian tourist market with Central Vietnam. By enhancing promotion and advertising of the “Amazing Central Vietnam Heritage” tourism brand in Australia, the goal is to attract visitors from this significant potential market to Central Vietnam in general, and to Hue in particular.

On the afternoon of September 19, the Provincial Tourism Association, in collaboration with Vietnam Tourism Association, organized a conference themed “Promoting, advertising, and connecting Hue tourism in 2024”.

Emerging in the late 19th century and early 20th century, jazz quickly spread worldwide, becoming a genre that has attracted diverse cultures in various countries, regions, and communities. It has evolved into a popular art form, connecting with cinema, sports, literature, and many other disciplines. However, in Vietnam, the jazz-listening community remains quite small, lacking widespread venues for the general public. In Hue, jazz is particularly young, both in terms of its audience and the community of musicians who play it.

Starting a new day with a fresh and cheerful spirit will help us feel energized throughout the day. Hue, a peaceful city, with increasingly expanding public spaces, which are safe, green, clean, and beautiful. These spaces also increasingly attract residents and visitors in the city to start their new days, with open, connecting, and friendly activities.

Three provinces and cities of Vietnam, including Thua Thien Hue, Da Nang, and Quang Nam, have recently coordinated organizing a tourism introduction program for Thua Thien Hue, Da Nang, and Quang Nam in Taipei city, Taiwan (China) on June 21.

On June 18, a free reading station was launched on the train connecting heritages between Hue and Da Nang, featuring around 150 books set up by the Provincial Development Research Institute in collaboration with other units and projects.

The primeval forest with a system of beautiful streams and waterfalls, the vast lagoon connecting to the ocean, along with many other magnificent landscapes of Phu Loc, have mesmerised sketchers. Standing before such beautiful scenes, the sketcher couldn't help but feel moved to put shimmering, fanciful strokes on the sketches.

In creating a new facade for urban areas, beyond beautification, investment in infrastructure, commerce, services, and improving the quality of urban life... transport infrastructure is also a key element in connecting and contributing to making Thua Thien Hue soon become a centrally-governed city.

On the afternoon of March 26th, Orient Human Design Inc Association, together with UT Aim Co., Ltd, Japan had a working session with University of Economics, Hue University on connecting and offering internship positions to students, as well as placing orders regarding human resource training for Japanese businesses in the near future.

Within the framework of Hue Festival 2024 activities, the "Tet Hue" program celebrating the Year of the Dragon 2024 took place from February 1 to 5 (from the 22nd to 26th days of the 12th lunar month of the Year of the Cat).

The product development process must be associated with the process of upgrading the quality of facilities, techniques and services, tourist attractions, and especially the promotion of tourism destinations and products.