The poster of Hue International Arts Festival Week 2024 features Hue purple color for its background combined with iconic images such as Ngo Mon Gate, Thai Hoa Palace, the parasol tree, dragons, the sun and the moon… showcasing the richness and uniqueness of Hue's culture.

In the early autumn days, some purple flamboyant trees bloom on the streets and parks, giving passers-by a sense of pleasure. While purple flamboyants in Da Lat thrive and flower after the Lunar New Year days; Hue purple flamboyants, around July-August or September, depending on each tree.

The azadirachta indica tree by An Cuu River this morning is in bloom with purple flowers. A few days ago, the leaf canopy was still green, but early morning today, in the sprinkling rain, the "purple clouds" have unexpectedly appeared on top of the branches.

Besides traditional flowers such as chrysanthemum, marigold, and lily flowers, etc., the flower-growing farmers also grow many new flowers including orchid, and purple heather flowers.

In the early days of the New Year 2022, a purple flower carpet, which is beautiful and poetic just like in fairy tales, is attracting many young Hue people to check in.