From December to January each year, the flowering of cherry blossoms in Sa Pa signals the arrival of another spring.

Thousands of people and visitors flocked to the streets to say goodbye to the old year and welcome the new year. In the cool weather with a vibrant music stage, the Countdown - Happy New Year 2024 art program, with an outdoor stage located at the intersection of Hung Vuong Street, Hue City, lasting from the night of December 31 to the dawn of the new year on January 1, 2024, became a highlight in the heart of the ancient capital.

The boat racing festival took place on the morning of December 31 on the Như Y River (at the community tourism site of Thanh Toan Tiled-roof Bridge). This is one of the highlights of the New Year 2024 celebrations and in response to the Four Seasons Festival organized by Thuy Thanh commune (Huong Thuy town).

The Provincial Union of Literature and Arts Associations organized a program to award and honor writers and artists on the morning of December 27th 2023 to honor writers and artists who have won international, domestic, regional, annual awards of the Union of Arts and Literature Associations, or other prestigious national awards.

The Handicraft Product Design Contest 2023 award ceremony was held on December 27th, and this year's entries showcased innovative features.

On the morning of December 27, the Provincial Tourism Association opened a ceremony to launch the Thuy Bieu – A Plastic waste reduction tourist destination.

On the evening of December 26, Thua Thien Hue Music Association organized a music program titled "Scent of Time."

On the morning of December 26, the Provincial Folk Arts Association organized a scientific seminar themed "Folk culture of Thua Thien Hue - Values, challenges and orientations for preservation and promotion".

At 20:00 on December 31, 2023, the Hue Countdown - Happy New Year 2024 program will return at the intersection of Hung Vuong Street, Hue City, promising to bring the most eye-catching and exciting performances to audience of the Ancient Capital. The most anticipated star at this event is rapper Hieuthuhai.

Over 100 students from Huong Long primary school (Hue City) participated in a communication activity on gender equality in 2023, an activity held by Hue Fine Arts Museum on December 25 with various activities such as exhibition, propaganda on gender equality, and painting competition.