According to the Provincial Department of Tourism, following the previous Hot Air Balloon Festivals, Hue International Hot Air Balloon Festival 2023 with the theme "Beauty of the Ancient Capital" will be held from April 12 to 20.

Hue Ancient Capital is not only well-known for its tranquil beauty with antique temples and mossy ramparts, but also famous for the peaceful and cozy feeling of the simple countryside and simple-hearted people.

The writing contest "Hue - the Capital of Gastronomy" with 2 phases aims to promote and preserve the beauty of Vietnamese culinary culture in general and Hue cuisine in particular.

Hue City with its gentle and charming beauty is no longer strange to Vietnamese people and international tourists.

Hue has attracted international friends with the calm and quiet beauty of the city by the Huong River, with its hospitable and friendly people, and with its unique and ancient culture.

Though that was already the third time, the project of “Sketching Hue Ancient Imperial Capital heritage” still attracted many artists. Every place they visited inspired them. So far more than 600 drawings had come into being, contributing to spreading and promoting the beauty of the heritage of Hue culture.

Hundreds of sketch and poetic works about the beauty of the Ancient Capital heritage have brought visitors from one emotion to another in an exhibition, which was launched by Hue Museum of Fine Arts on the afternoon of June 23, at the Le Ba Dang Art Center (on Le Loi Street, Hue City).

Early-season lotus flowers are in their full bloom in the Citadel as well as Hue city's suburbs, bringing in the peaceful and gentle beauty.

Nam Trieu Y Trang Vien is a fanpage founded by fashion designer Tran Quang Minh Tan and his friends to promote the beauty of the heritage of Hue through ancient costume. In the meantime, they also want to tell stories about Hue history and culture.

Hue is attractive and poetic in every season in its own way. The old-day ancient beauty has been now added with colors of festivals organized all year round. These festivals are carefully selected and upgraded, and visitor-friendly.