Within the framework of the 2023 Local Promotion Program in Japan organized by the Ministry of Foreign Affairs, Vice Chairman of the People's Committee of Thua Thien Hue Province, Mr. Phan Quy Phuong, had a visit and working session in Kanagawa Prefecture, Japan.

Through the exhibition, the Japan Cultural Exchange Center in Vietnam has introduced an aspect of Japanese culture by studying Yakishime from the earliest samples to contemporary works.

Within the framework of Hue Traditional Craft Festival 2023, the Japanese ceramic exhibition “Yakishime - Shape of the Earth” offers visitors a unique perspective on the craft of the land of Fusang. The exhibition is held by the Japan Foundation Center for Cultural Exchange in Vietnam in collaboration with Hue Museum of Fine Arts. The exhibition is opened from April 27th to May 14th at the Diem Phung Thi Art Center.

Within the framework of Hue Traditional Craft Festival 2023, on the morning of April 27, the Japan Foundation Center for Cultural Exchange in Vietnam cooperated with Hue Museum of Fine Arts and the Vietnam - Japan Friendship Association in Thua Thien Hue Province to open a pottery exhibition "Yakishime - Earth Metamorphosis" at Diem Phung Thi Art Center.

The exhibition will introduce to the public the works by the musician Trinh Cong Son, including the portraits of the poet Bui Giang, the actor Pham Linh Dan, his Japanese friend Michiko and the musician's relatives. These paintings were composed over the years using various materials, such as oil paints, pastels, charcoal...

On the afternoon of March 16, a ceremony to award scholarships to students of Hue University, sponsored by the Japan Business Federation (KEIDANREN) and the Japanese Chamber of Commerce and Industry (JCCI) in Vietnam, took place at Hue University.

On February 16, Professor Pham Nhu Hiep, Director of Hue Central Hospital welcomed Professor Hiroyuki Shichino and the delegation from Japan. This is the visit of Professor Hiroyuki Shichino as the Head of the Department of Pediatrics, NCGM Hospital before he retires.

On the morning of February 11, the project of Aeon Mall Hue shopping center has commenced at the land lot marked with symbols TM-DV7, in Zone A - An Van Duong New Urban Area (An Dong Ward, Hue City). With a total investment of about USD 169.67 million, this is the largest Japanese investment project in the province to date.

Hue has attracted international friends with the calm and quiet beauty of the city by the Huong River, with its hospitable and friendly people, and with its unique and ancient culture.

Japan is one of the strategic countries in attracting investment. Therefore, Thua Thien Hue province is focusing on building investment promotion strategies and attracting Japanese enterprises to invest in investment research.