Culinary tourism has become incredibly trendy around the world. Although Hue is proud of its rich and diverse cuisine, there is still much work to be done in order to turn it into a competitive advantage to attract tourists.

Many tourists choose Hue as an ideal tourist destination when looking for some healing places. The poetic beauty and countless attractive places of the Ancient Capital will help visitors find true peace.

On the morning of February 25, in Loc Tien commune, Phu Loc district, the Phu Gia traditional fairy swing festival opened. After many years of being lost, the festival has now been restored for the locals and visitors to experience and enjoy the spring.

Ms. Hoang Thi Khanh, 81 years old, selling betel nut at Dong Ba market, said that before 1975, small traders all wore ao dai, and Dong Ba was like a miniature Hue, a place preserving the essence of Hue's cultural heritage. Sometimes visitors from far away come to Hue, to Dong Ba market, just to hear the very authentic Hue dialect of the old and young ladies.

A large number of visitors and people from everywhere attended Huyen Tran Temple Festival, which opened on the morning of the 9th day of Tet (February 18) at Huyen Tran Cultural Center, on the foot of Ngu Phong Mountain (An Tay Ward, Hue City).

With the initial numbers of 3 11-seat electric cars, 23 electric bicycles and 50 bicycles, visitors will have the opportunity to explore the heritage sites, enjoy fresh air, and admire the beautiful scenery of Gia Long Emperor’s mausoleum.

Along with Kien Trung Palace, Thai Hoa Palace, a palace with the largest and most beautiful wooden architecture of Hue Imperial Citadel, has also been opened by the Hue Monuments Conservation Center to welcome visitors on the Lunar New Year of the Dragon 2024.

According to Hue Monuments Conservation Center, this Lunar New Year, the Tu Phuong Vo Su Pavilion, a cultural destination of the heritage of Hue Ancient Capital, is put back into operation as a stopover for visitors from all over the world, after a period of closure.

Lunar New Year first day(s) is the peak period for tourism, which also marks the beginning of a new year. Currently, the provincial tourism sector, along with units and businesses are providing many services, ensuring interesting and safe experiences for visitors.

Ms. Dinh Thi Hoai Trai, Director of the Hue Fine Arts Museum, announced on January 19th that the museum received nearly 60,000 visitors in 2023. Visitors were mainly attracted to Le Ba Dang and Diem Phung Thi art exhibitions. According to Ms. Trai, this figure represents a 40% increase compared to that of the year 2022.