In the bright picture of Vietnam’s tourism which has made a strong recovery after the COVID-19 pandemic, Hue tourism shows positive signs in terms of strong growth in the number of international visitors and expanding the market of international tourists.

In the poetic space of the Song Huong Theater, the "Linh Phung" (Phoenix) Ao dai festival night, part of the autumn festival of the Hue Festival 2024, left a beautiful impression on the locals and tourists.

Strong growth in the number of international visitors, as well as recognition from the press and the world’s leading prestigious tourism organizations, open up opportunities for Hue to put a spotlight on its tourism. It is expected that there will be bright colors on the big picture of Hue tourism in 2024 and the following years.

Located approximately 4km northwest of the center of A Luoi district, along the Ho Chi Minh Highway, the eco-tourism area of A Nor (Hong Kim commune) has now transformed into a vibrant homestay and farm stay hub in the highlands.

On spring days, Hue is vibrant and bright with the lush green shoots of trees and leaves. Through the window, amidst the canopy of trees, and on the leaves adorned with dewdrops, little birds are showing off their beauty in the warm spring air.

People often say Hue is like a poetic lush green garden. When spring comes, the whole Hue garden is filled with gentle fragrance from flowers. At that time, flowers are not just flowers; flowers are also bright beams at dawn; flowers hide themselves under wings of swallows which herald the coming of spring; flowers ride on butterflies to show off their beauty and aroma; flowers sing along with birds on branches...

“Nắng lên rồi cơn nắng tháng Ba. Thắm đỏ lưng trời...” (“The sun is up and it's the March sunshine. It reddens the sky ...”) - it seems that there is hardly any color of sunshine that can be brighter than the one in the days celebrating Hue's liberation, covering the streets from Truong Tien to Dong Ba, from Da Vien to Hen islets.

On the way to develop into a national university, Hue University has made drastic changes in training, research, and university administration, etc. Fortunately, the strict implementation of digital transformation, heading towards a smart university model at Hue University, marks a bright spot.

In Hue, the Christmas season usually occurs on the coldest days of the year. While the cold is always accompanied by rain, the cold and wet of the rainy season in Hue just become more shimmering and fanciful, as the Christmas lights in the churches are brightly lit up in every corner of the city.

Though not as bright and passionate as lotus flowers in the summer, lotus flowers in the autumn seem to be showing a gentle and romantic look.

"Looking at the picture of cancer, many people find it very dark. But for me, it's different; I see this picture lighting up every time. The opportunity for patients to detect and successfully treat cancer is more favorable than ever…". That message was given by Prof. Nguyen Chan Hung - Chairman of the Vietnam Cancer Society at the Annual Conference on Cancer Prevention and Control - Hue 2021. And that "picture" is being decorated by the Oncology Center (Hue Central Hospital) with brighter andvivid colors.