The distinctive images and flavors of local specialties brought by women’s union (WU) members to contests, or food stores owned by members, are actively introduced and promoted by the Provincial WU and its local branches, contributing to introducing Hue's culinary culture far and wide.

Born and raised in Hai Duong commune (Hue City), Dao Nguyen Tai (born in 2002), a student of Applied Arts Department at University of Arts, Hue University, has quietly expressed his love for Hue through lines, colors, and images. Tai's passionate and creative paintings have contributed to spreading the beauty of the Ngu Mountain and Perfume River region.

The poster of Hue International Arts Festival Week 2024 features Hue purple color for its background combined with iconic images such as Ngo Mon Gate, Thai Hoa Palace, the parasol tree, dragons, the sun and the moon… showcasing the richness and uniqueness of Hue's culture.

The Vietnam local promotion program in the United States and Canada is expected to contribute to introducing the image and potential of Vietnam in general and Thua Thien Hue in particular to international friends; at the same time, attract investment and promote economic and trade cooperation of US and Canadian partners in Thua Thien Hue.

The Nine Urns, a national treasure located in Hue Imperial Palace, feature carved images of Vietnam that may be familiar to those who have visited the site. These images have now been recreated on wood by a group of skilled experts and artists using their unique and impressive techniques.

Many images of Ao dai Hue and Hue ancient capital’s relics are being displayed by Kao Kuong, a Hue-born photographer (whose real name is Nguyen Cao Cuong) in a photo exhibition themed "The Ao dai which I love". The exhibition opened on March 2 at 87 Tran Quoc Thao Street, Ho Chi Minh City.

For the first time, more than 100 documents, containing royal seals and autographs, along with many images about the story of the construction of Hue Imperial Citadel, were vividly reenacted through an exhibition held right in the Flag Tower (Ky Dai) area, the Upper Surface of the Citadel rampart, Hue Imperial Citadel.

Lunar New Year first day(s) is the peak period for tourism, which also marks the beginning of a new year. Currently, the provincial tourism sector, along with units and businesses are providing many services, ensuring interesting and safe experiences for visitors.

The two sides will coordinate to organize festival activities, cultural exchanges, sports, art performances, displays and exhibitions to celebrate major holidays and important events in the two localities, thereby promoting the culture and images of theirs.

From August 31 to September 3, Ho Chi Minh Museum in Thua Thien Hue organized the exhibition “Ho Chi Minh – The Portrait of a man” at No.7 Le Loi Street, Hue City.