In the bright picture of Vietnam’s tourism which has made a strong recovery after the COVID-19 pandemic, Hue tourism shows positive signs in terms of strong growth in the number of international visitors and expanding the market of international tourists.

Not only well known in the “kite map” as a kite maker whose giant kites have flown in many parts of the world, Nguyen Dang Hoang is also considered a unique kite flier as he has made countless original kites, creating his own brand name “Hoang’s Kite.” Among them, his dragon kite, a symbol of power,_ made with Hoang’s skillful hands then hovered in the sky at shows and international festivals made many people admire.

Booking.com's survey shows 7 travel trends that are popular with tourists in 2024. Thua Thien Hue has favorable conditions to meet new trends in tourism. The issue is proactively seizing and exploiting the advantages.

This December 2023, the Regional Container Lines (RCL) from Thailand opened an international container shipping route to Chan May port. This shows not only the potential and advantages of the port but also a driving force and catalyst contributing to the development of the Chan May-Lang Co Economic Zone in particular and Thua Thien Hue province in general.

Graduated from a pedagogy school, then attached to embroidery profession, yet the Director of Doan Trang Embroidery Trading & Service Co. Ltd. has an endless passion for Ao Dai and has been the Ao Dai designer for the last 10 years. She has confirmed her name through fashion shows at home and abroad.

Aside from preserving thousands of Nguyen Dynasty artifacts, Hue Museum of Royal Antiquities is also a space to promote the value of artifacts among the public through shows and exhibitions.

Each tour guide is considered an “ambassador” in the tourism sector with the image of a professional tour guide, who well shows the “Hue style”, and will contribute to the construction of a unique destination.

The New Rice Festival is a very important ritual in the life of the Cơ Tu ethnic group in Nam Dong district. The festival shows respect to the gods for blessing the village with a stable life, favorable weather, and bumper crops.

The province’s decision to establish four Inter-Agency Task Forces (IATFs) on investment promotion and facilitation shows a high determination in speeding up the progress of projects and attracting investors.

The program "Hue people and Ao Dai", a community activity within the framework of the 22nd Vietnam Film Festival, had to cancel the shows at Quoc Hoc Memorial Stele, the Half-Moon Bridge, and Truong Tien Bridge, and turn into online performance and broadcasting, due to the complicated development of the COVID-19 pandemic.