That is the desire of Mr. Phan Thanh Hai - Director of the Department of Culture and Sports when talking about the revival of Ao dai at the scientific conference "Promoting the value of the Nguyen Dynasty Ao dai in contemporary life, promoting Hue to become the capital of Ao dai Vietnam" which took place on the afternoon of December 22.

The exhibition "Ancient ao dai of the Nguyen Dynasty", in a collection of Prof. Dr. Thai Kim Lan, was opened on the morning of November 6 in Lan Vien Co Tich space - Huong River Museum of Antique Pottery (at 120 Nguyen Phuc Nguyen Street, Hue City).

For a long time, Hue conical hats have been defaulted not only as a commercial product but also as the culture and the soul of Hue when it is combined with ao dai, bringing elegance and charm to Hue women.

The community ao dai festival taking place in Hue has attracted a large number of people and tourists to participate. The activity is part of a series of events in response to Hue Festival Week 2022 aiming at promoting the brand and unique value of ao dai Hue.

The opening art program, taking place at 20:00 on June 25 at Ngo Mon Square, is an art performance and ao dai fashion show, opening a series of exciting activities of Hue Festival Week 2022 (June 25 - 30).

On the morning of June 19, a great number of local people joined the program of ao dai parade with bicycles, riding through many heritage sites and beautiful streets of Hue City.

This activity is organized by Hue city Center of Culture, Information and Sports on the morning of June 17 to celebrate the Hue four-seasons Festival 2022 and contribute more materials to build the brandname “Hue - The capital of Ao dai Vietnam”.

On the morning of April 17, the Provincial People's Committee held a ceremony to receive a mandarin’s hat and a Nhat Binh ao-dai of the Nguyen Dynasty. The antiques were won at an overseas auction and donated by Sunshine Group Joint Stock Company to be displayed at Hue Museum of Royal Antiquities.

According to Hue Monuments Conservation Center, two antiques, which are a mandarin’s hat and a Nhat Binh ao dai in the Nguyen Dynasty, were brought back to Hue on April 9. These antiques are being preserved at Hue Museum of Royal Antiquities.

Recently, the movement of “reviving” the national costume has strongly developed. A variety of costumes originating from Hue such as five-panel Ao dai, Ao tac, and Ao dai Nhat Binh are well liked and worn by many people with pride.