Owning a diversified culinary background with various unique features, Thua Thien Hue has a potential to explore and develop culinary tourism. To reach effectiveness, instead of simple activities of visiting and enjoying food, the province has to pay much more attention to local-original culinary experiences.

Hue - “The National Green City” is the urban with highest density of green trees all over the country, with nearly 70.000 urban green trees. The rows of dense and shady old trees on Ngo Quyen, Le Loi, August 23, Doan Thi Dien, Bach Dang, and Le Duan streets, etc., or in the parks such as Tu Tuong, February 3, Ly Tu Trong, etc., have solicited the attention of many tourists amid sunny days.

Ao Dai, no matter how beautiful and culturally significant it is, must also incorporate fashion elements and be adapted to fit the modern era in order to remain relevant. How can we attract the attention of the young generation to the traditional Ao Dai, so they will wear it proudly and honor its beauty and cultural heritage? This is not a task that can be achieved overnight.

Among the art troupes performing at Hue Traditional Craft Festival 2023, perhaps the troupe of stilt walkers from the Kingdom of Belgium is the one that leaves the deepest impression with its unique and colorful performance, capturing the attention of the public.

The preservation and promotion of the values of the artistic heritage of Hue Singing (Ca Hue) have captured much attention recently. A dossier “The Art of Hue Singing” has been assembled to submit to the UNESCO to be considered for inclusion in the list of the Intangible Cultural Heritage of Humanity.

On the evening of March 24, Hai Ba Trung Pedestrian Street at Vinh Ninh ward, Hue city, officially came into operation, attracting the attention of people and tourists. Its operation time is from 18h00 to 24h00 every Friday, Saturday and Sunday.

The Cay Mai ceramics (of an ancient pottery line) has long been appreciated for its meticulousness and sophistication. The products of this pottery line have still been present in the imperial Citadel and the royal residences in Hue, attracting the attention of lovers.

From an endemic creature known as an Asian unicorn, the saola (Pseudoryx nghetinhensis) is grabbing more attention from the community. Aside from becoming the mascot in the 31st SEA Games, the image and name saola also become a business brand in many fields.

Spring Summer Autumn Winter and Spring Again season 2 of Forest Studio is attracting the attention of netizens, especially fans of the live band performance with young artists. Hue is the destination for the opening episodes of this season, at the semi-circular bridge on the Huong River, Nghinh Luong Dinh (Hue City), Ngu My Thanh village (Quang Loi, Quang Dien)...

The People's Committee of the province has issued an official document to the Prime Minister on proposing the approval of the policy of allowing socialization to repatriate the “Hoàng đế chi bảo” (the Emperor’s treasure) seal. This seal has been publicly auctioned by Millon Auction House in France on its website and has grabbed the attention of antique researchers and collectors.