Aeon Mall Hue Project - the 7th commercial center of the Aeon Mall Group in Vietnam and the largest comprehensive service commercial center in the Central region, scheduled to be completed and put into operation from September 2024, is expected to bring positive impacts, contributing to the socio-economic development of Thua Thien Hue province.

The first kidney transplant in 2001 put Hue Central Hospital on the organ transplant map of Vietnam. To date, the unit has operated on 1,500 cases, which meant it has sparked hope for rebirth for 1,500 people who are on the brink of death.

Within the framework of an agreement in the project “Hue - A City to Reduce Plastics in Central Vietnam” to “Practicing plastic reduction in the tourism sector", contributing to turning Hue into a plastic-reducing urban area by 2024, Thua Thien Hue Tourism Association on February 28 held a ceremony to announce the action plan to reduce plastic waste of seven units in doing hotel business in Hue City, including Villa Hue, Azerai La Résidence Hue, Melia Vinpearl Hue, EMM Hue, Muong Thanh Hue, Alba Spa Hue, and Thanh Lich.

To sell and serve the customers for the 2024 Lunar New Year of the Dragon, flowers from the South, the North, and even from the suburban flower-growing areas of Hue are being transferred to Hue central area by traders.

Collaboration plays a crucial role in promoting tourism development. In 2024, as the leader of the tourism development partnership among five localities in Central Vietnam, Thua Thien Hue province will propose and implement various solutions to enhance the effectiveness of collaboration, promote tourism, and contribute to the development of the smoke-free industry.

On the morning of January 30th, the Organizing Committee of the “Tet Hue 2024” program held a press conference to provide information about the purpose, significance, and some activities within the framework of the Tet Hue 2024 program. The conference was attended by city leaders, departments, and journalists from central and local press agencies.

On the morning of January 21, the People’s Committee of Hue City held a ceremony to relaunch the system of public shared bikes in the city central area.

The Hue Monument Conservation Centre (HMCC) has recently unveiled the Hue Heritage Conservation Fund (HHCF) website - quydisanhue.vn. The HHCF website serves as a platform providing comprehensive, complete and centralized information about the fund, while also being a public and sole address on the internet for calling and receiving support from individuals and organizations for the HHCF.

On the occasion of a recent working trip to Hue and attending a conference themed “The modernization process in Hue and Central Vietnam during the French colonial period”, a delegation of experts and scientists from France and Japan had a visit and working session with Hue Monuments Conservation Center at Tang Thu Lau (Archive Pavilion).

The Famtrip delegation from the Philippines has recently conducted a survey of tourist attractions in the provincial area. This is an occasion for the provincial tourism sector to push up promotional activities and showcase special local tourist destinations and products to the flow of Filipino visitors in particular and to the market of ASEAN tourists in general.