The land procession will depart from 352 Chi Lang to move towards Nghinh Luong Dinh (Nghinh Luong Pavilion). Simultaneously, the boat procession will depart from 352 Chi Lang to the Nghinh Luong Dinh wharf, awaiting the land procession to escort the Mother Goddess to Hue Nam Temple.

On the morning of March 23, at Trinh Cong Son Park, Hue City People's Committee held the opening ceremony of the 3rd Hue City Traditional Boat Racing Competition, aiming to celebrate the 93rd anniversary of the founding of the Ho Chi Minh Communist Youth Union, the 78th anniversary of the traditional day of the Vietnamese Sports sector, and the 49th anniversary of Thua Thien Hue's liberation day. This is also one of the activities responding to Hue Festival 2024.

On the afternoon of March 14th, at the Provincial People's Committee office, Vietnam Airlines signed a sponsorship agreement with the Organization Board of Hue Festival 2024, officially becoming the primary carrier for the event, with a sponsorship amounting to 1.2 billion Vietnamese dong.

The organizing committee of Hue Festival 2024 has recently unveiled the official poster for the upcoming festival, scheduled to take place in mid-June from the 7th to the 12th. The poster draws inspiration primarily from the restored royal patterns on the Kien Trung Palace in the Imperial Citadel, Hue city.

On the morning of February 22nd, at the tomb of Emperor Gia Long in Huong Tho commune, Hue city, Hue Monuments Conservation Center organized a ceremony to launch the “Tet trong cay” (“Tree Planting Festival”) in the Year of Dragon 2024.

A large number of visitors and people from everywhere attended Huyen Tran Temple Festival, which opened on the morning of the 9th day of Tet (February 18) at Huyen Tran Cultural Center, on the foot of Ngu Phong Mountain (An Tay Ward, Hue City).

Since 2022, the Hue Festival has been developed with a four-season orientation through a series of continuous events and festivals throughout the year, making the most of unique cultural - geographical - historical factors from royal festivals, folk festivals, religious festivals, etc.

On the afternoon of February 14th (the 5th day of the Year of the Dragon), the People's Committee of Hue City organized the closing ceremony of the Spring Festival 2024.

After over 10 days taking place of the 2nd Hoang Mai Hue Festival 2024, on February 7, the festival officially closed with the closing ceremony and the awarding ceremony for the contest “Hoang Mai Hue – Spring Masterpiece”.

Alongside the significant programs and activities that have been taking place in the city to create a joyful and bustling atmosphere to welcome the Lunar New Year of Dragon, Hue City focuses on embellishing the streets to celebrate Tet (Lunar New Year), with the highlight of the 2024 Spring Festival stretching from the south bank of the Perfume River to parks and green spots in the city.