This project is in keeping with the province's resources and socio-economic development orientation. Also, it is believed to be able to exploit and promote the strengths of the culture and people of Hue as well as developing cultural industries.

On March 29, The Australian Trade and Investment Commission (Austrade), the Australian Embassy and the Australian Consulate General in Ho Chi Minh City cooperated with the Ministry of Agriculture and Rural Development and the Provincial People's Committee to organize a conference to promote Australian education, culture and cuisine in Hue City, within the Viet Nam - Australia: Unlocking Opportunities in Education and Agrifood roadshow series.

According to the People's Committee of Hue City, the city will invest more than 26 billion VND in 2023 to restore and embellish four communal houses in the city area, in order to preserve and promote the values of historical and cultural relics.

In Hue culture, the Champa cultural heritage is considered a deep sedimentary layer, a component of major significance that contributes to the identity of Hue culture.

Evaluating and ranking the environmental quality in 63 provinces and cities) is an opportunity for Thua Thien Hue to recognize as well as have clearer orientations to planning a green growth strategy.

On the morning of December 20, the Department of Construction coordinated with the International Finance Corporation (IFC-WB) to hold a forum to promote green building development in Hue. Attending the event was the Deputy Chairman of the Provincial People’s Committee Hoang Hai Minh.

The writing contest "Hue - the Capital of Gastronomy" with 2 phases aims to promote and preserve the beauty of Vietnamese culinary culture in general and Hue cuisine in particular.

According to Hue Festival Center, a photo and video contest with the theme "Impressions of Hue Festival 2022", aimed to propagate and promote Hue Festival 2022, has started accepting contest entries.

Aside from preserving thousands of Nguyen Dynasty artifacts, Hue Museum of Royal Antiquities is also a space to promote the value of artifacts among the public through shows and exhibitions.

Just a stone’s throw from the Citadel, the Gia Hoi old quarter used to be one of the busiest areas of Hue ancient capital in early 19th century. This invaluable heritage is being ruined day by day with time while how to conserve and promote it is still a big question.