For the 3rd time in a row, Hue City won the ASEAN Clean Tourism City Award - an opportunity for Hue's tourism sector to effectively market its tourism business activities. With many solutions adopted by the province, maintaining the clean tourism city brand is also synonymous with strong growth in harmony with sustainable criteria.

“Coi mai vang Tinh Tam” (roughly translated as “Tranquillity from the Root of Yellow Apricot”) is the title of an exhibition by Le Van Loi, a Buddhism retired scholar, displayed at the Intercultural Meeting Point (Bach Dang Street, Hue City) from March 28th to April 3rd.

Culinary tourism has become incredibly trendy around the world. Although Hue is proud of its rich and diverse cuisine, there is still much work to be done in order to turn it into a competitive advantage to attract tourists.

The Vietnam - Japan cultural exchange program, with the participation of hundreds of students from Japan and Hue, was organized on the morning of March 28 at 16 Lam Hoang, Hue City by the Vietnam - Japan Friendship Association in Thua Thien Hue province.

The Hue Alpha Books Fair 2024, organized by Alpha Book Joint Stock Company, has just been kicked off to serve the public on the morning of March 27th at Vincom Plaza Hue (six-way intersection in Hue City center) with a diverse range of books from various publishers, offering high discounts.

On the morning of March 26th, Vietnam Railways Corporation, Thua Thien Hue Provincial People's Committee, and Da Nang City People's Committee jointly organized the inauguration of a tourism train service between Hue and Da Nang, named “Connecting Central Heritages.”

“Hue is ancient, yet always new and surprising. Anyone who has ever spent an entire misty morning or a cool sunset walking along the two banks of the Huong River will feel the magical vitality of Hue today... Hue is developing day by day, gradually worthy a city of heritage, a future center of specialized culture, education, tourism and healthcare of the country and the region” - These are the deep feelings of a distant friend about a Hue that is "forever beautiful and poetic".

More than 130 paintings, which are the selected works from the artistic career of painter Nguyen Van Nguyen, were recently exhibited and introduced to the public on the afternoon of March 22nd at Ho Chi Minh Museum in Thua Thien Hue (7 Le Loi Street, Hue City).

On the morning of March 23, at Trinh Cong Son Park, Hue City People's Committee held the opening ceremony of the 3rd Hue City Traditional Boat Racing Competition, aiming to celebrate the 93rd anniversary of the founding of the Ho Chi Minh Communist Youth Union, the 78th anniversary of the traditional day of the Vietnamese Sports sector, and the 49th anniversary of Thua Thien Hue's liberation day. This is also one of the activities responding to Hue Festival 2024.

On the morning of March 22nd, Thua Thien Hue Institute for Development Studies organized a “Seminar on the Development of green & blue infrastructure in Hue City".